news: global vox populi in Red Herring’s 2015 asia top 100 shortlist

global vox populi, an ISO 9001:2008 certified company and member of European Society of Opinion and Market Research (ESOMAR), and American Marketing Association (AMA), and Pharmaceutical Marketing Research Group (PMRG), announced today that it has been shortlisted Red Herring’s top 100 asia award, a prestigious list honouring the year’s most promising private companies.

The Red Herring editorial team selected the most innovative companies from a pool of thousands, from across the continent. The nominees are evaluated on both quantitative and qualitative criteria, such as financial performance, technological innovation, quality of management, execution of strategy, and integration into their respective industries.

Red Herring eliminate companies based on viability of the business model, in terms of technology focus and innovation (or lack thereof). The due diligence phase is critical for companies to be able to make the short-list. it consists of a peer review where the judges reach out to experts (for example the VC community or analysts from large investment and consulting firms) to discuss the viability of the shortlisted company business model and growth/revenue projections, the competitive landscape, and the big picture in their sector. This unique assessment of potential is complemented by a review of company track records and standings, which allows Red Herring to see past the ‘buzz’ and make the list a valuable tool for discovering and advocating for the best business opportunities in the industry.

we are on course to creating a greater value for our customers through our innovative research and analytics products and services, and this recognition validates our vision and motivates us to strive for greater success.” says Md Sadique Akhter, Founder and CEO of global vox populi

“Entrepreneurship in Asia has reached an inflexion point, and as a result, Red Herring Asia 2015 has shifted into a new phase,” said Alex Vieux, Publisher and CEO of Red Herring.

“A second generation of entrepreneurs with CEO backgrounds is emerging, and their execution skills and global ambitions lead to restless growth and amazing journeys. global vox populi shows great promise and therefore deserves to be among the shortlisted companies. Now we’re faced with the difficult task of selecting the top 100 winners of Red Herring Asia. We know that the 2015 crop will reward us for long and continued efforts in scouting disruptive companies in Asia. The wealth of talent and achievements displayed by Red Herring Asia finalists is an excellent predictor for the new wave of revolutionary technology.”

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Being a Consultant, I am familiar with the expected quality of deliverables from high end market research firms and I expected no less when I chose global vox populi over others. They were at par with our regular suppliers when it came to the clinical insights…all within the constrained budget and timelines

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