Md Sadique Akhter is the CEO and President of global vox populi and a prominent member of ESOMAR, AMA, PMRG, AIMRI and MRSI. He has been providing a broad range of Market Research, Analytics and Consulting services across the industries and geographies. Over the years, Sadique has successfully advised several Healthcare and FMCG companies on their brand perception among key stakeholders, key opinion leader mapping, sales force effectiveness, competitive intelligence, market intelligence, digital marketing, multi-channel marketing strategy, and product strategy and planning.

global vox populi team is composed of research analysts, research executives, moderators, and certified project managers offering more than 50 years of combined work experience. The firm conducts multinational studies on an array of topics, spanning industries from packaged goods to healthcare to high end technologies. The firm places great value on hard work, meeting deadlines, and staying within budgets. The nexus of global vox populi’s efforts is focused on assisting its clients build and sustain a winning business model

Research must lead to intelligence and actionable insights that improve the long-term chances of success. global vox populi seeks the synergy inherent in combining qualitative research, quantitative research, proprietary tools, secondary data, and advanced analytics, as guided by the objectives of each research project.

We are continuously pushing the edges of marketing research for deeper engagement, more inspiration, and longer-lasting impact.

our mission

We help our clients to achieve business success by enabling access to our research products and services including market research, competitive intelligence, market intelligence, and consultancy that provides businesses with reliable evidence as a solid base for making decision.

marketing research

our vision

To be internationally recognized as an affordable, transparent, competitive and comprehensive quality market research, competitive intelligence and consultancy service provider that enables our clients to make strategic business decision by foreseeing their target market movements and customer changing requirements and behavior.

brand strategy

our values

The following values are associated with our organization vision and mission;

  • employees comes first
  • respect and professionalism
  • integrity and ethical practices
  • excellence and innovation

customer loyalty research

how can we help you?

Contact us at global vox populi and submit a business inquiry online.

Being a Consultant, I am familiar with the expected quality of deliverables from high end market research firms and I expected no less when I chose global vox populi over others. They were at par with our regular suppliers when it came to the clinical insights…all within the constrained budget and timelines

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AVP – Commercial Strategy, Medical Device Company

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