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Market Research In Slovakia

Slovakia Profile:

  • Slovakia, officially the Slovak Republic is a landlocked country in Central Europe.
  • Citizens of Slovakia are provided with universal health care, free education and one of the longest paid maternity leave in the OECD.
  • Slovakia has been a regional FDI champion for several years, attractive due to a relatively low-cost yet skilled labor force and a favorable geographic location in the heart of Central Europe.
  • Slovakia has a very high Human Development Index, a very high standard of living and performs favorably in measurements of civil liberties, press freedom, internet freedom, democratic governance, and peacefulness.
  • The country joined the European Union in 2004 and the Eurozone on 1 January 2009. Slovakia is also a member of the Schengen Area, NATO, the United Nations, the OECD, the WTO, CERN, the OSCE, the Council of Europe and the Visegrád Group

Slovakia Economy:

  • The Slovak Republic has a high-income advanced economy and is one of the fastest growing economies in Europe and 3rd fastest in the eurozone.
  • The economy is driven mainly by automobile and electronics exports, which account for more than 80% of GDP. The country’s banking sector is sound and predominantly foreign-owned.
  • Slovakia’s economy suffered from a slow start in the first years after its separation from the Czech Republic in 1993, due to the country’s authoritarian leadership and high levels of corruption, but economic reforms implemented after 1998 have placed Slovakia on a path of strong growth.
  • Among the most pressing domestic issues potentially threatening the attractiveness of the Slovak market are shortages in the qualified labor force, persistent corruption issues, and an inadequate judiciary, as well as a lack of innovation.
  • The energy sector, in particular, is characterized by unpredictable regulatory oversight and high costs, in part driven by government interference in regulated tariffs.

Slovakia Facts:

  • Population: 5.5 million
  • Capital: Bratislava
  • Largest city: Bratislava
  • Area: 49,035 sq km
  • Major language: Slovak (official) 78.6%, Hungarian 9.4%, Roma 2.3%, Ruthenian 1%, other or unspecified 8.8%
  • Major religion: Roman Catholic 62%, Protestant 8.2%, Greek Catholic 3.8%, other or unspecified 12.5%
  • Life expectancy: 73.7 years (Male), 81.1 years (Female)
  • Monetary unit: 1 Euro(EUR) = 100 Cents
  • Main exports: Vehicles and related parts 27%, machinery and electrical equipment 20%, nuclear reactors and furnaces 12%, iron and steel 4%, mineral oils and fuels 5%
  • GNI per Capita: $29,910

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Being a Consultant, I am familiar with the expected quality of deliverables from high-end market research firms and I expected no less when I chose GVP over others. They were at par with our regular suppliers when it came to the clinical insights…all within the constrained budget and timelines

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Market Research Testimonial – 1
AVP – Commercial Strategy, Medical Device Company

Our Mission

We help our clients to achieve business success by enabling access to our research products and services including market research, competitive intelligence, market intelligence, and consultancy that provides businesses with reliable evidence as a solid base for making decision.

Marketing Research

Our Vision

To be internationally recognized as an affordable, transparent, competitive and comprehensive quality market research, competitive intelligence and consultancy service provider that enables our clients to make strategic business decision by foreseeing their target market movements and customer changing requirements and behavior.

Brand Strategy

Our Values

The following values are associated with our organization vision and mission;

  • Employees comes first
  • Respect and professionalism
  • Integrity and ethical practices
  • Excellence and innovation

Customer Loyalty Research