Market Research In Tunisia

Tunisia Profile:

  • Tunisia, officially the Republic of Tunisia is a sovereign state in North Africa and is subdivided into 24 governorates.
  • Close relations with Europe, especially with France and with Italy have been forged through economic cooperation, privatization and industrial modernization.
  • Tunisia is a member of La Francophonie, the Union for the Mediterranean, the Arab Maghreb Union, the Arab League, the OIC, the Greater Arab Free Trade Area, the Community of Sahel-Saharan States, the African Union, the Non-Aligned Movement, the Group of 77 also a member state of the United Nations and a state party to the Rome Statute of the International Criminal Court.
  • Tunisia was ranked the most competitive economy in Africa and the 40thin the world by the World Economic Forum in 2009.
  • Tunisia embarked on a successful strategy focused on bolstering exports, foreign investment, and tourism, all of which have become central to the country’s economy.

Tunisia Economy:

  • Tunisia is an export-oriented country in the process of liberalizing and privatizing an economy.
  • Tunisia has a diverse economy, ranging from agriculture, mining, manufacturing, and petroleum products, to tourism. The agricultural sector accounts for 11.6% of the GDP, industry 25.7%, and services 62.8%.
  • Although Tunisia managed an average 5% growth over the last decade it continues to suffer from a high unemployment especially among youth.
  • Tunisia embarked on a successful strategy focused on bolstering exports, foreign investment, and tourism, all of which have become central to the country’s economy.
  • Tunisia’s government remains under pressure to boost economic growth quickly to mitigate chronic socio-economic challenges, especially high levels of youth unemployment.

Tunisia Facts:

  • Population: 11.4 million
  • Capital: Tunis
  • Largest city: Tunis
  • Area: 163,610 sq km
  • Major language: Arabic (official), French (commerce), Berber (Tamazight)
  • Major religion: Muslim (official; Sunni) 99.1%, other 1%
  • Life expectancy: 74.1 years (Male), 74.1 years (Female)
  • Monetary unit: 1 Tunisian Dinar (TD, TND) = 1,000 Millimes
  • Main exports:
  • GNI per Capita: $11,170

Our Market Research Services in Tunisia:

We Employ A Wide Range of Research Techniques in Tunisia:

How Can We Help You?

Contact us at Global Vox Populi and submit a business inquiry online.

Being a Consultant, I am familiar with the expected quality of deliverables from high-end market research firms and I expected no less when I chose GVP over others. They were at par with our regular suppliers when it came to the clinical insights…all within the constrained budget and timelines

Market Research Testimonial – 1
AVP – Commercial Strategy, Medical Device Company

Our Mission

We help our clients to achieve business success by enabling access to our research products and services including market research, competitive intelligence, market intelligence, and consultancy that provides businesses with reliable evidence as a solid base for making decision.

Marketing Research

Our Vision

To be internationally recognized as an affordable, transparent, competitive and comprehensive quality market research, competitive intelligence and consultancy service provider that enables our clients to make strategic business decision by foreseeing their target market movements and customer changing requirements and behavior.

Brand Strategy

Our Values

The following values are associated with our organization vision and mission;

  • Employees comes first
  • Respect and professionalism
  • Integrity and ethical practices
  • Excellence and innovation

Customer Loyalty Research