Uganda Profile:
- Uganda, officially the Republic of Uganda is a landlocked country in East Africa.
- Uganda lies within the Nile basin, and has a varied but generally a modified equatorial climate.
- Uganda has substantial natural resources, including fertile soils, regular rainfall, small deposits of copper, gold, and other minerals, and recently discovered oil.
- Unchecked, population increase will further strain the availability of arable land and natural resources and overwhelm the country’s limited means for providing food, employment, education, health care, housing, and basic services.
- The budget is dominated by energy and road infrastructure spending, while relying on donor support for long-term drivers of growth, including agriculture, health, and education.
Uganda Economy:
- Agriculture is the most important sector of the economy, employing more than one-third of the workforce. Coffee accounts for the bulk of export revenues.
- Uganda has a small industrial sector that is dependent on imported inputs like oil and equipment. Industrial growth is impeded by high-costs due to poor infrastructure, low levels of private investment, and the depreciation of the Ugandan shilling.
- Overall productivity is hampered by a number of supply-side constraints, including underinvestment in an agricultural sector that continues to rely on rudimentary technology.
- Uganda faces many economic challenges. Instability in South Sudan has led to a sharp increase in Sudanese refugees and is disrupting Uganda’s main export market.
- High energy costs, inadequate transportation and energy infrastructure, insufficient budgetary discipline, and corruption inhibit economic development and investor confidence.
Uganda Facts:
- Population: 39.6 million
- Capital: Kampala
- Largest city: Kampala
- Area: 241,038 sq km
- Major language: English (official), Ganda or Luganda, other Niger-Congo languages, Nilo-Saharan languages, Swahili, Arabic
- Major religion: Protestant 45.1%, Roman Catholic 39.3%, Muslim 13.7%, other 1.6%
- Life expectancy: 54.4 years (Male), 57.3 years (Female)
- Monetary unit: 1 Uganda Shilling (USh, UGX) = 100 Cents
- Main exports: Coffee, fish and fish products, tea, cotton, flowers, horticultural products; gold
- GNI per Capita: $1,790
Our Market Research Services in Uganda:
- Market Research Fieldwork in Uganda
- Qualitative Research in Uganda
- Quantitative Research in Uganda
- Aerospace Market Research in Uganda
- Automotive Market Research in Uganda
- Life science Market Research in Uganda
- Chemical Market Research in Uganda
- Construction Market Research in Uganda
- Consumer Goods Market Research in Uganda
- Education Market Research in Uganda
- Energy and Power Market Research in Uganda
- Engineering Market Research in Uganda
- Financial Market Research in Uganda
- Food and Beverage Market Research in Uganda
- Healthcare Market Research in Uganda
- Hospital Market Research in Uganda
- Hospitality Market Research in Uganda
- Entertainment Market Research in Uganda
- Medical Devices Market Research in Uganda
- Metals and Mining Market Research in Uganda
- Oil and Gas Market Research in Uganda
- Pharmaceutical Market Research in Uganda
- Retail Market Research in Uganda
- Telecommunication Market Research in Uganda
- Transportation Market Research in Uganda
- Travel and Tourism Market Research in Uganda
We Employ A Wide Range of Research Techniques in Uganda:
- Advertising Research in Uganda
- Brand Research in Uganda
- B2B Research in Uganda
- Concept Testing in Uganda
- Consumer Research in Uganda
- Customer Satisfaction Research in Uganda
- Entertainment Research in Uganda
- Ethnographic Research in Uganda
- Eye Tracking and Facial Coding in Uganda
- Focus Groups in Uganda
- Sensory Research in Uganda
- Healthcare Research in Uganda
- Industrial Research in Uganda
- Lifestyle Research in Uganda
- Media Communication Research in Uganda
- Mystery Shopping in Uganda
- One-on-One Research in Uganda
- Package Research in Uganda
- Secondary Research in Uganda
- Sensory Research in Uganda
- Usability Testing in Uganda
Our Mission
We help our clients to achieve business success by enabling access to our research products and services including market research, competitive intelligence, market intelligence, and consultancy that provides businesses with reliable evidence as a solid base for making decision.
Marketing Research
Our Vision
To be internationally recognized as an affordable, transparent, competitive and comprehensive quality market research, competitive intelligence and consultancy service provider that enables our clients to make strategic business decision by foreseeing their target market movements and customer changing requirements and behavior.
Brand Strategy
Our Values
The following values are associated with our organization vision and mission;
- Employees comes first
- Respect and professionalism
- Integrity and ethical practices
- Excellence and innovation