Need Accurate CAPI Survey Data from Haiti? We Deliver.

Fieldwork in Haiti often requires direct, in-person engagement, especially outside of major urban centers where internet penetration can be inconsistent. Computer-Assisted Personal Interviewing (CAPI) provides a reliable method for collecting structured data in these environments, allowing for immediate data capture and validation at the point of interview. It delivers consistency even when connectivity varies. This approach is essential for reaching diverse populations across the country, from bustling Port-au-Prince to more remote communes. Global Vox Populi is your partner for executing CAPI research effectively in Haiti.

What we research in Haiti

Our CAPI survey services in Haiti address a range of critical business and social research questions. We conduct brand health tracking, understanding consumer perceptions and competitive standing for products in the Haitian market. Usage and attitude studies help clients map consumption patterns and needs. We also field customer experience research, gathering feedback on services like banking or telecommunications. Public opinion polling and needs assessments for development initiatives are common applications. Concept testing for new products or services also benefits from CAPI’s direct interviewer interaction. We customize every project scope to align with specific client objectives and the realities of the Haitian market.

Why CAPI Research fits (or struggles) in Haiti

CAPI research is particularly well-suited for Haiti where digital divides can limit online survey reach. It effectively captures data from populations with varying literacy levels, as interviewers can clarify questions and record responses accurately. Urban and peri-urban areas are accessible through trained field teams, allowing for representative sampling in denser populations. The method also allows for secure, offline data collection, which is critical in areas with unreliable internet connectivity. Interviewers can administer complex questionnaires with multimedia elements, enhancing data quality.

However, CAPI fieldwork in Haiti presents specific challenges. Reaching very remote or insecure rural areas requires significant logistical planning and local community engagement. Recruitment can be resource-intensive when targeting low-incidence segments. Interviewer training is essential to mitigate bias and deliver consistent data collection across diverse settings. While CAPI is strong for offline data, the initial setup and ongoing supervision of field teams mean a different operational footprint than purely digital methods. In cases where security or access is severely constrained, we might recommend in-depth interviews in Haiti with local key informants or community leaders as an alternative, focusing on qualitative insights.

How we run CAPI Research in Haiti

Our CAPI workflow in Haiti begins with local recruitment channels. We often use intercepts in high-traffic areas, work with community leaders, or conduct door-to-door enumeration in specific localities. For B2B audiences, we engage with local business associations and databases. Screening protocols are programmed directly into the CAPI devices, including logic checks, attention questions, and recent-participation flags to maintain sample integrity. Interviewers use tablets or smartphones pre-loaded with the survey, allowing for offline data capture.

All fieldwork in Haiti is conducted in Haitian Creole and French, with interviewers proficient in both. Our interviewers are locally recruited, possess strong interpersonal skills, and receive comprehensive training on survey objectives, CAPI software, and ethical interviewing practices. During fieldwork, supervisors conduct daily spot checks and back-checks, verifying interviews and delivering adherence to protocols. GPS coordinates are often captured with each interview, providing location validation. Data is encrypted on devices and securely transmitted to our central server once internet connectivity is available. Deliverables include cleaned datasets in various formats, cross-tabulations, topline reports, and comprehensive debrief decks. A dedicated project manager provides regular updates from kickoff through final delivery. For any questions about scoping, clients can always share their brief with our team.

Where we field in Haiti

Our CAPI field teams operate across Haiti, with a strong presence in the major urban centers. We regularly conduct research in Port-au-Prince, covering its various communes and metropolitan areas. Beyond the capital, our reach extends to cities like Cap-Haïtien in the north, Gonaïves in the Artibonite department, and Les Cayes in the south. We also deploy teams to smaller towns and rural communities, engaging local enumerators who understand the nuances of their specific regions.

This approach allows us to gather data from a broad cross-section of the Haitian population. We develop specific strategies for reaching peri-urban and rural populations, often involving community liaisons to deliver access and cooperation. All fieldwork respects local customs and language preferences. Our teams are fully proficient in both Haitian Creole and French, delivering accurate communication and data capture across all regions. We also conduct CAPI survey services in Dominican Republic, offering regional consistency.

Methodology, standards, and ethics

Our CAPI research in Haiti adheres strictly to international market research standards. We operate in full compliance with the ICC/ESOMAR International Code on Market, Opinion and Social Research and Data Analytics (2016 revision). Where applicable, we follow the guidelines of ISO 20252:2019, delivering quality management systems for market, opinion, and social research. While Haiti does not have a specific national research association like some larger markets, we apply the principles of globally recognized bodies, upholding research integrity. Our methodological framework for CAPI projects incorporates principles from AAPOR’s standards for survey research, particularly concerning response rates and data accuracy.

Applying these standards to CAPI fieldwork in Haiti means implementing rigorous protocols from design to delivery. We obtain informed consent from all respondents, clearly explaining the research purpose, their right to withdraw, and data confidentiality. Interviewers are trained to secure this consent verbally or in writing, depending on project specifics and respondent literacy. Data collected on CAPI devices is anonymized or pseudonymized at the earliest possible stage. We encrypt all data transmissions and deliver secure storage, protecting respondent privacy throughout the project lifecycle.

Quality assurance is integral to our CAPI operations. Field supervisors conduct real-time monitoring and back-checks of completed interviews, verifying data accuracy and adherence to scripting. Logical consistency checks are built into the CAPI software to minimize errors during data entry. For quantitative data, we perform statistical validation and outlier detection. Any identified discrepancies are addressed immediately with field teams, delivering the final dataset is clean and reliable.

Drivers and barriers for CAPI Research in Haiti

DRIVERS: CAPI research thrives in Haiti due to several key factors. The varying levels of internet penetration across the country make face-to-face interviewing a necessary and effective method for broader reach. Direct interaction helps overcome literacy challenges, as interviewers can clarify questions and deliver comprehension. This personal approach often fosters higher response rates and deeper engagement, especially for sensitive topics. The ability to collect data offline on devices means fieldwork can proceed uninterrupted by connectivity issues. CAPI also allows for real-time validation checks, improving data quality at the point of collection.

BARRIERS: Despite its advantages, CAPI fieldwork in Haiti faces specific barriers. Security concerns in certain regions can restrict access for field teams, impacting sampling plans and timelines. The logistical challenges of deploying and supervising teams across diverse geographies, including poor road infrastructure, can be substantial. Language fragmentation, even within Haitian Creole dialects, requires carefully trained interviewers. Recruiting highly specific B2B or low-incidence consumer segments can be more resource-intensive compared to countries with mature online panels. Cultural sensitivities surrounding certain questions also require careful questionnaire design and interviewer training.

Compliance and data handling under Haiti’s framework

Haiti does not currently have a comprehensive, overarching data protection law comparable to those in many other jurisdictions. While constitutional provisions generally protect privacy, specific legislation governing personal data processing is not yet in place. In this context, Global Vox Populi applies the rigorous standards of the ICC/ESOMAR International Code as the foundational framework for all data handling in Haiti. This delivers that even without specific local legislation, respondent privacy and data security are essential.

For CAPI research, this means obtaining explicit informed consent from every respondent before an interview begins. We clearly explain how their data will be used, stored, and protected. Data collected on CAPI devices is pseudonymized or anonymized promptly. We implement reliable technical and organizational measures to secure data on devices and during transmission to our servers. Data residency is managed to comply with client requirements, and retention policies deliver data is not held longer than necessary. Respondents retain the right to withdraw their data, which we honor in accordance with ESOMAR guidelines. Our overall approach delivers we remain a reliable quantitative research company in Haiti.

Top 20 industries we serve in Haiti

  • Agriculture & Agribusiness: Farmer surveys, crop yield studies, market access for agricultural products.
  • FMCG & CPG: Brand perception, product concept testing for food and beverage items, distribution channel research.
  • Telecommunications: Customer satisfaction, network quality perception, mobile money adoption studies.
  • Banking & Financial Services: Financial inclusion research, digital banking adoption, customer experience tracking.
  • NGO & Development: Program evaluation, baseline studies, beneficiary needs assessments for aid organizations.
  • Retail & Distribution: Shopper behavior, store experience, scoped per brief intelligence.
  • Healthcare & Pharma: Public health awareness, access to medicines, patient journey mapping.
  • Energy & Utilities: Access to electricity, renewable energy perception, customer satisfaction.
  • Construction & Infrastructure: Housing needs assessments, perception of public works projects.
  • Education: School enrollment drivers, parent satisfaction, vocational training needs.
  • Transportation: Public transport usage, road infrastructure perception, vehicle ownership.
  • Tourism & Hospitality: Visitor experience (where applicable), local economic impact studies.
  • Water & Sanitation: Access to clean water, hygiene practices, community perceptions.
  • Textiles & Apparel: Brand preferences, local manufacturing sentiment, ethical sourcing perception.
  • Mining & Extractive Industries: Community impact assessments, local employment sentiment.
  • Food Service & QSR: Menu preferences, outlet satisfaction, dining habits.
  • Media & Entertainment: Content consumption habits, media channel preference.
  • Automotive & Mobility: Vehicle ownership intent, brand perception for available models.
  • Insurance: Awareness of insurance products, claims experience.
  • Government & Public Sector: Citizen satisfaction with services, policy perception, opinion polling.

Companies and brands in our research universe in Haiti

Research projects we field in Haiti regularly cover the competitive sets of category leaders and influential organizations. The brands and organizations whose categories shape our research scope in Haiti include:

  • Digicel
  • Natcom
  • BRANA (Prestige Beer, Malta H)
  • SogeBank
  • Unibank
  • Western Union
  • CamTransfer
  • Caribbean Bottling Company (Coca-Cola, local brands)
  • Huileries Nationales (Edible oils)
  • Pharmaplus
  • Valerio Canez (Retail)
  • Best Buy (Supermarket)
  • Giant (Supermarket)
  • Hôpital Bernard Mevs
  • World Vision International
  • USAID
  • UNICEF
  • Caritas
  • Habitat for Humanity

Whether the brief covers any of these or a category we have not named, our process scales to it.

Why teams choose Global Vox Populi for CAPI Research in Haiti

Teams choose Global Vox Populi for CAPI research in Haiti because of our proven operational capabilities in challenging environments. Our Haiti desk runs on senior researchers with over a decade of average tenure in managing complex fieldwork. We deploy locally recruited and trained interviewers who are fully bilingual in Haitian Creole and French, delivering cultural nuance in every interaction. Reliable quality assurance protocols are built into every CAPI project, from device-level validation to field supervisor back-checks and GPS tracking. Clients benefit from a single project lead who manages the project from kickoff through final debrief, delivering clear communication.

Ready to scope a project? Send us your brief and we will come back with a sample plan, panel options, and recommended approach. Request A Quote.

Want to see the kind of work we deliver? View Case Studies from our research projects.

Frequently Asked Questions

Q: How do you deliver sample quality for Haiti’s diverse population?
A: We employ a multi-pronged approach to sample quality in Haiti. This includes stratified sampling based on urban/rural divides and socioeconomic indicators where available. Our field teams are trained on strict respondent screening criteria and quota management. We also use GPS tagging and supervisor back-checks to verify interview locations and respondent validity.

Q: Which languages do you cover in Haiti?
A: For CAPI research in Haiti, we primarily cover Haitian Creole and French. All our interviewers are native speakers of Haitian Creole and are proficient in French, allowing us to conduct interviews and capture responses accurately across both languages. Questionnaires are translated and back-translated to deliver semantic equivalence.

Q: How do you reach hard-to-find audiences (senior B2B, low-incidence consumer segments) in Haiti?
A: Reaching hard-to-find audiences in Haiti often involves targeted recruitment strategies. For senior B2B, we might use professional networks, industry associations, and referrals. For low-incidence consumer segments, we employ community liaisons or specific geographic targeting within CAPI fieldwork zones. This focused approach helps us access niche groups effectively.

Q: What is your approach to data privacy compliance under Haiti’s framework?
A: As Haiti lacks a comprehensive data protection law, we strictly adhere to the ICC/ESOMAR International Code on Market, Opinion and Social Research and Data Analytics. This includes obtaining explicit informed consent, delivering data anonymization or pseudonymization, and implementing reliable security measures for data collected on CAPI devices and during transmission. Respondent rights are always respected.

Q: Can you combine CAPI with other methods (FGDs + IDIs, CATI + CAWI, etc.)?
A: Yes, we frequently design mixed-method projects in Haiti. Combining CAPI with qualitative methods like in-depth interviews can provide both quantitative breadth and deep contextual understanding. For instance, CAPI surveys can identify key trends, while subsequent IDIs explore the underlying reasons. This integrated approach delivers richer insights tailored to your research questions.

Q: How do you manage cultural sensitivity in Haiti?
A: Cultural sensitivity in Haiti is managed through several layers. Our local interviewers are intimately familiar with local customs and nuances. Questionnaires are carefully designed, translated, and pre-tested to avoid culturally inappropriate phrasing. Interviewer training includes specific modules on sensitive topics and respectful engagement. This delivers data is collected ethically and accurately.

Q: Do you handle both consumer and B2B research in Haiti?
A: Yes, our CAPI capabilities in Haiti extend to both consumer and B2B audiences. We have experience designing and executing projects for a wide range of consumer segments, from general population to specific demographics. For B2B, we recruit professionals across various industries, adapting our screening and recruitment strategies accordingly. Our teams understand the distinct approaches required for each.

Q: What deliverables do clients receive at the end of a CAPI project in Haiti?
A: Clients receive a comprehensive set of deliverables. These typically include a cleaned, labeled dataset in formats like SPSS or Excel, detailed cross-tabulations, and a topline report summarizing key findings. We also provide a full debrief presentation, often including strategic recommendations based on the CAPI data. Raw data and audio recordings (with consent) are available upon request.

Q: How do you handle quality assurance and back-checks?
A: Quality assurance for CAPI in Haiti is multi-layered. Field supervisors conduct real-time monitoring and random back-checks, contacting respondents to verify interview completion and accuracy. CAPI software includes built-in logic checks to prevent inconsistent responses. GPS coordinates and time stamps are captured for every interview, providing verification of location and duration. This delivers data integrity.

Q: How do you select moderators or interviewers for Haiti?
A: Our interviewers for CAPI projects in Haiti are selected based on several criteria. They must be native speakers of Haitian Creole and proficient in French. We look for individuals with prior interviewing experience, strong communication skills, and an understanding of ethical research practices. All selected interviewers undergo rigorous project-specific training, covering the questionnaire, CAPI software, and field protocols.

When your next research brief involves Haiti, let’s talk through it. Request A Quote or View Case Studies from our work.